If I may add a pinch of oportunistic salt.
Unless you have unlimited ammount of money to sink into advertising, the reach of your game, as good as the game could be, is gona be limited initially.
A lot of thing could boost it, and the golden goose would of course be mouth to ear (Untertale Style).
But since that kind of com is what farytale are made of, the next good thing that could boost your visibility is a good Streisand effect.
An uptitght parent find out more flesh than he hoped for in the game he bought for his (or so he think) innocent kid. That person make some noise, put your game in the middle of a new "Games are corrupting our kids" non-debate, cue the clickbaits, youtube drama videos etc etc etc... And you in the middle, getting all that visibility for almost free...
Again, I am romancing quite a bit, but still ... The internet poved us time and time again that this kind of drama is ...well what makes it ticks !
Now if your game is good. People will enjoy it however they came across it, and critics are gonna reflect (for the most part) that.
If the game is bad ... welp, unless you decide to ride the controversy bike with each and every game, making some kind of trend (I don't judge :p ) It would have been at least a small but savouring moment of glory.
I would not reccomend to try and follow that as a carrer path ... As the road is slippery and the moral value is debatable.